• Launch digital advertising through online channels globally to drive patient recruitment for supported clinical studies with a focus in Google and Meta channels • Monitor and optimize the performance of digital advertising campaigns and assess performance against goals (ROI and KPIs) • Produce reports and recommendations concerning current and future advertising and patient recruitment strategies • Liaise with the marketing team on current and upcoming studies, contributing to the formulation of digital outreach strategies • Provide strategic input to copywriters drafting patient recruitment advertising materials copy and consult with design and production team members to develop images / video assets • Liaise with study leads on study start-up requirements and during the study enrollment to deliver against randomization targets • Liaise with media agencies and external vendors to support patient recruitment initiatives