• Define and execute the product vision and roadmap for Salesforce platform • Translate business objectives into scalable platform solutions. • Prioritize initiatives based on customer impact, revenue potential, and operational efficiency. • Own go-to-market strategy for new Salesforce platform features, enhancements, and internal capabilities. • Partner with marketing to develop launch plans, messaging frameworks, and campaign enablement. • Equip sales and customer-facing teams with the tools and insights needed to effectively position Salesforce-driven solutions. • Develop and maintain a clear, cohesive product narrative that connects platform capabilities to customer and business outcomes.