• Execute brand marketing initiatives aligned with company positioning and luxury standards across all consumer- and trade-facing channels. • Develop and execute integrated, multi-channel marketing campaigns across email, digital, social, web, and traditional media. • Brief, manage, and develop creative assets in collaboration with internal teams and external agency partners, ensuring accuracy, quality, brand consistency, and within budget parameters. • Ensure brand voice, tone, and messaging consistency across all consumer- and trade-facing materials. • Support marketing efforts for ocean and river cruise products, including hosted and theme sailings and limited-inventory, date-driven offerings. • Work cross-functionally to ensure marketing accurately reflects onboard programming, guest experience, and operational realities. • Create multi-channel campaign briefs, communication plans, and production schedules into on-time, on-budget execution that meets business objectives. • Manage multiple campaigns and timelines simultaneously while coordinating deliverables across internal departments and external partners. • Track campaign performance and support reporting initiatives to identify insights, optimizations, and performance gaps. • Attend weekly review meeting with Marketing Services team; summarize and take necessary actions toward project completion. • Partner closely with sales teams to support booking-driven initiatives and revenue-focused marketing objectives. • Collaborate with global brand marketing teams to incorporate the U.S. consumer perspective into brand initiatives and product development. • Maintain and enforce brand guidelines across all programs, channels, and deliverables. • Communicate campaigns and offers to call centers and Regional Sales teams through structured email updates and recurring alignment meetings.