• Own core levers of Found’s consumer growth engine. • Improve CAC, payback, and member growth across the funnel, working closely with agencies, internal teams, and leadership. • Set and execute paid media strategies aligned to growth and unit-economics targets. • Analyze attribution, conversion, and cohort data to identify incremental growth opportunities. • Partner with creative, product, and agency teams to develop high-performing ad concepts and landing experiences. • Improve lead-to-conversion performance through better segmentation, messaging, and automation. • Identify and test new channels, partners, and growth initiatives.