At PrizePicks, we are the fastest-growing sports company in North America, as recognized by Inc. 5000. As the leading platform for Daily Fantasy Sports, we cover a diverse range of sports leagues, including the NFL, NBA, and Esports titles like League of Legends and Counter-Strike. Our team of over 450 employees thrives in an inclusive culture that values individuals from diverse backgrounds, regardless of their level of sports fandom. Ready to reimagine the DFS industry together? Job Summary: The Senior Manager, Customer Acquisition will be responsible for developing, executing and tracking new user acquisition strategies and investment to drive user growth. This high-visibility role demands a highly data-driven and analytical approach, with a deep understanding of new user acquisition economics. The ideal candidate will have a proven track record in customer acquisition, CAC:LTV optimization, managing a large-budget and working cross-functionally. Note: this role does not manage paid media channels, it owns the economic performance of all new-user incentives. What You’ll Do: Own customer acquisition planning and investment, having full ownership of the new member offer and referral program, aligning with the company’s growth objectives. Manage the multi-million dollar monthly new user incentive budget, working closely with Finance and other leaders of investment channels to ensure full alignment. Own reporting and performance tracking across core new user KPIs including but not limited to Conversion, CAC, LTV & Payback. Present, deliver insights and engage with senior and executive leadership; translating insights into repeatable playbooks. Maintain a clear line of sight on competitor activity and acquisition best practices. Develop strong relationships with cross-functional teams, including but not limited to Media, Analytics, Retention, Finance, Commercial and Product. Cultivate and maintain a performance-driven test & learn mindset, constantly demonstrably iterating and improving our approach. Ensure all promotions meet regulatory and compliance standards, particularly in a highly regulated DFS/gaming environment. Qualifications: Benefits you’ll receive: In addition to your great compensation package, full-time employees will be eligible for the following perks: Company-subsidized medical, dental, & vision plans 401(k) plan with company match Annual bonus Flexible PTO to encourage a healthy work/life balance (2 weeks STRONGLY encouraged!) Generous paid leave programs, including 16-week paid parental leave and disability benefits Workplace flexibility and modern work schedules focused on getting the job done, not hours clocked Company-wide in-person events and team outings Lifestyle enhancement program Company equipment provided (Windows & Mac options) Annual performance reviews with opportunities for growth and career development You must be authorized to work for any employer in the U.S.  We are unable to sponsor or take over sponsorship of an employment Visa at this time. PrizePicks is an Equal Opportunity Employer.  All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.