Director of US Marketing
Location
California
Posted
42 days ago
Salary
$172K - $297.9K / year
Seniority
Lead
Bachelor Degree10 yrs expEnglish
Job Description
• Develop a coordinated Business Plan to reach financial goals for the business
• Establish an annual Marketing Plan aligned to budget and implement promotional tactics
• Develop strategies and tactics to enhance the MONARCH™ Value Proposition
• Develop new concepts and products, portfolio management and prioritization of new opportunities through financial modeling and gap analysis
• Coordinate profitability, forecast, and market share attainment
• Apply market research and analytics to gain insights to help prioritize resources and adapt tactics as needed
• Collaborate and coordinate with the field on promotional activities
• Support development of evidence generation plan to strengthen the value proposition
• Work with various business partners on market access strategy and tactics
• Work compliantly and within regulatory guidelines to achieve goals
• Work closely with field leadership, marketing partners, finance, customer excellence team and data analytics team to ensure appropriate resources and organizational alignment to capitalize on short-term and long-term business opportunities
Job Requirements
- A Bachelor’s degree is required.
- MBA (Master of Business Administration) or advanced degree preferred.
- A minimum of 10 years of relevant business experience (Sales and Marketing)
- A minimum of 5 years of progressive marketing
- At least 2 years of healthcare experience with proven success
- Excellent written and verbal communication skills
- Ability to navigate and achieve business impact across the organization
- Leadership, effective communication, relationship development, collaboration, project management and organizational influence skills.
- Experience developing brand strategy and positions
- Experience preparing strategic briefs and resolving implementation issues
- Demonstrated knowledge of brand marketing, customer segmentation and marketing communications
- Experience in customer selling and interaction
Benefits
- Subject to the terms of their respective plans, employees are eligible to participate in the Company’s consolidated retirement plan (pension) and savings plan (401(k)).
- This position is eligible to participate in the Company’s long-term incentive program.
- Vacation –120 hours per calendar year
- Sick time - 40 hours per calendar year; for employees who reside in the State of Colorado –48 hours per calendar year; for employees who reside in the State of Washington –56 hours per calendar year
- Holiday pay, including Floating Holidays –13 days per calendar year
- Work, Personal and Family Time - up to 40 hours per calendar year
- Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child
- Bereavement Leave – 240 hours for an immediate family member: 40 hours for an extended family member per calendar year
- Caregiver Leave – 80 hours in a 52-week rolling period
- Volunteer Leave – 32 hours per calendar year
- Military Spouse Time-Off – 80 hours per calendar year
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