• Draft, edit, and format content for social media, email campaigns, landing pages, and blogs • Create social graphics and light digital assets using Canva (or similar tools) • Assist with publishing and optimizing content across digital marketing channels • Ensure consistency in brand voice, tone, and messaging • Schedule and publish content across platforms • Monitor audience engagement and escalate as appropriate • Research trends, hashtags, and competitive activity • Support influencer identification and coordination • Maintain and manage the social content calendar • Assist in the setup and execution of digital marketing campaigns (organic and paid) • Support email marketing efforts, including list management and performance tracking • Coordinate approvals and ensure on-time deployment of digital marketing campaign assets • Track KPIs across social, email, website, and digital marketing campaign performance • Compile monthly performance reports and dashboards • Summarize insights and recommend optimizations based on performance data • Maintain marketing databases, trackers, and reporting templates • Partner with HR to manage employer-branding posts (e.g., new hire and “meet the team” announcements) • Assist in preparing marketing presentations and performance summaries • Provide general digital marketing support as needed