• Help implement and manage customer and data led Email, SMS marketing campaigns, and automation programs to deliver customer retention and frequency. • Assist the team lead in managing a small team of email coordinators. • Delegate tasks and foster professional growth within each of the employees. • Adopt new trends and strategies to expand the customer base such as upselling and cross-selling. • Build and maintain profitable relationships with venue clients. • Oversee the relationship with customers handled by the team. • Monitor and improve performance of all Email Marketing communications. • Collaborate with Internal teams and our clients to ensure the campaign and copies of the newsletters are fit for brand. • Build and share weekly ad hoc reports that prove or suggest the effectiveness of the campaigns and strategy. • Familiar with all the marketing initiatives, customer acquisition and retention programs via key marketing channels. • Research and analyze local market competitors. • Become familiar with the latest Email and SMS trends and regulations.