• Manage sales for grocery with Ahold Delhaize nationally as well as East Coast regional conventional grocers. • Customize annual sales plans across product segments at your assigned customers/geographies to align with brand & retailer strategies. • Execute promotional plan within annual trade spending guidelines. • Achieve revenue targets, new item launch goals, and seize opportunities to increase Siete visibility and velocities within accounts. • Manage, cultivate, and lead impactful relationships in your assigned channel, including brokers, distributors, and potential brand partners. • Monitor broker performance against annual objectives and grow broker representatives into brand experts. • Examine and report back on market conditions and events, customer issues, and competitive intelligence. • Track & analyze identified sales metrics and represent the retail business in your region to the broader organization. • Determine forecast levels for key accounts within a large-scale forecast and work closely with Sales management to measure progress to plan. • Monitor respective distributor warehouses for flawless execution around ordering patterns, inventory management, and deliveries to retail. • Collaborate on and implement shopper marketing programs within key accounts. • Support the sales plan with all key internal departments - Finance, Operations, and Growth - through frequent communication and forecasting metrics. • Travel up to 50% and attend trade shows.