Connected Solutions for the Office of the CFO

Director, Corporate Marketing – Data + Analytics

MarketingMarketingFull TimeRemoteTeam 1,001-5,000H1B SponsorCompany Site LinkedIn

Location

United States

Posted

14 days ago

Salary

Not specified

Bachelor Degree8 yrs expEnglish

Job Description

• Partner with VP of Marketing on brand strategy, positioning evolution, category creation, and go-to-market planning as we work through a brand consolidation initiative. • Partner with VP of Corporate Marketing to design elegant brand architecture. • Ensure brand compliance and consistency across all marketing materials, campaigns, and customer touchpoints. • Build and maintain relationships with key industry analysts including Gartner, IDC, and other relevant firms. • Develop and execute end-to-end events strategy including industry conferences, user conferences, executive briefings, and sponsored activations. • Own creative strategy for D + A business unit translating brand positioning and category narrative into compelling visual storytelling across all channels. • Develop content strategy that establishes D&A as category innovators in embedded analytics and as an AI Semantic Platform. • Build high-performing corporate marketing team through clear goal setting, regular coaching, performance management, and career development.

Job Requirements

8+ years of B2B marketing experience in enterprise software
3+ years personally executing brand strategy, analyst relations, events programs, or corporate communications at a strategic level
2+ years people management experience building and developing marketing teams
Demonstrated success with brand consolidation, portfolio rationalization, or post-acquisition integration
Demonstrated fluency with AI platforms like Claude, ChatGPT, Gemini, and Copilot
Analyst relations mastery: experience briefing analysts and positioning products in Gartner Magic Quadrants or Forrester Waves
Events execution expertise: Hands-on experience managing trade show logistics, sponsorships, booth design, vendor relationships, event budgets ($300K+), and on-site activation
Technical fluency: Ability to understand and translate complex technical products (semantic layers, data virtualization, embedded analytics)
Proven player-coach capability: ability to work strategically while rolling up sleeves for tactical execution
Strong written and verbal communications skills with ability to present to C-suite, board members, analysts, media, and external audiences
Self-starter mentality: Comfortable working independently, managing vendors directly, and driving results without large support teams
Bachelor’s degree required.

Benefits

All your information will be kept confidential according to EEO guidelines
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We are proud to be an equal opportunity workplace.