• Support and execute customer advocacy initiatives, including customer stories, testimonials, and references • Develop customer case studies, quotes, and proof points for use in press releases, the website, sales assets, and campaigns • Identify and coordinate customers to participate in webinars, events, and speaking opportunities • Act as a thought partner on the Customer Advisory Board, contributing to planning, content, and follow-up • Help launch and manage a customer newsletter focused on value, education, and engagement • Partner with Product, Solution Engineering, Digital, and Customer Success teams to support customer communications, including future in-app notifications • Collaborate with Customer Success to identify customer champions and advocacy opportunities • Work with the Partner Team to extend programs and activities to our partners’ customer base, ensuring consistent reach and impact • Track and report on customer marketing activities and engagement metrics