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Zeta Global

We deliver better experiences for consumers and better results for your brand.

Strategic Account Director

Account ExecutiveSalesFull TimeRemoteLeadTeam 1,001-5,000Since 2007H1B SponsorCompany SiteLinkedIn

Location

New York

Posted

34 days ago

Salary

$120K - $135K / year

Seniority

Lead

Bachelor Degree8 yrs expEnglishCloud

Job Description

• Serve as the primary liaison across sales, customer success, data cloud, and analytics teams to ensure seamless strategy alignment and execution. • Bridge presales strategy with post-sales execution, maintaining continuity of objectives and fostering collaboration. • Develop and deliver forward-thinking strategic roadmaps that align with client goals and business outcomes. • Provide actionable insights, trends, and opportunities from the Zeta Marketing Platform (ZMP) to inform and enhance client campaigns. • Leverage ZMP Intelligence offerings. • Build deep client relationships, acting as a trusted advisor and advocate for their business objectives. • Facilitate collaborative client sessions, to drive innovation and alignment. • Collaborate internally to ensure successful onboarding and activation of first-party (1P) data, leveraging audience intelligence to optimize campaigns. • Monitor and manage roadmap deliverables, clarifying objectives, defining tasks, and ensuring timely delivery. • Identify risks and opportunities in client strategies, proposing innovative solutions to optimize performance. • Write and share reports that clearly and strongly explain progress, insights, and suggestions.

Job Requirements

  • 8+ years of experience in strategic account management, marketing strategy, or related roles.
  • Proven expertise in leveraging first-party (1P) data for marketing insights, personalization, and activation.
  • Solid knowledge of cross-channel marketing, including digital, media, and traditional channels.
  • Paid digital media experience within retail, CPG, pharma, finance and travel industries preferable
  • Exceptional collaboration and interpersonal skills, with the ability to influence and align diverse teams.
  • Exemplary analytical skills, with a track record of using data to inform strategy and storytelling.
  • Outstanding communication and presentation skills, with experience in delivering strategic roadmaps and performance stories to senior stakeholders.
  • An initiative-taking, problem-solving mindset and an interest for leading innovation and performance.
  • Bachelor’s degree in marketing, Business, or related field (MBA preferred).

Benefits

  • Unlimited PTO
  • Excellent medical, dental, and vision coverage
  • Employee Equity
  • Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!

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