Zeta Global
We deliver better experiences for consumers and better results for your brand.
Strategic Account Director
Location
New York
Posted
34 days ago
Salary
$120K - $135K / year
Seniority
Lead
Bachelor Degree8 yrs expEnglishCloud
Job Description
• Serve as the primary liaison across sales, customer success, data cloud, and analytics teams to ensure seamless strategy alignment and execution.
• Bridge presales strategy with post-sales execution, maintaining continuity of objectives and fostering collaboration.
• Develop and deliver forward-thinking strategic roadmaps that align with client goals and business outcomes.
• Provide actionable insights, trends, and opportunities from the Zeta Marketing Platform (ZMP) to inform and enhance client campaigns.
• Leverage ZMP Intelligence offerings.
• Build deep client relationships, acting as a trusted advisor and advocate for their business objectives.
• Facilitate collaborative client sessions, to drive innovation and alignment.
• Collaborate internally to ensure successful onboarding and activation of first-party (1P) data, leveraging audience intelligence to optimize campaigns.
• Monitor and manage roadmap deliverables, clarifying objectives, defining tasks, and ensuring timely delivery.
• Identify risks and opportunities in client strategies, proposing innovative solutions to optimize performance.
• Write and share reports that clearly and strongly explain progress, insights, and suggestions.
Job Requirements
- 8+ years of experience in strategic account management, marketing strategy, or related roles.
- Proven expertise in leveraging first-party (1P) data for marketing insights, personalization, and activation.
- Solid knowledge of cross-channel marketing, including digital, media, and traditional channels.
- Paid digital media experience within retail, CPG, pharma, finance and travel industries preferable
- Exceptional collaboration and interpersonal skills, with the ability to influence and align diverse teams.
- Exemplary analytical skills, with a track record of using data to inform strategy and storytelling.
- Outstanding communication and presentation skills, with experience in delivering strategic roadmaps and performance stories to senior stakeholders.
- An initiative-taking, problem-solving mindset and an interest for leading innovation and performance.
- Bachelor’s degree in marketing, Business, or related field (MBA preferred).
Benefits
- Unlimited PTO
- Excellent medical, dental, and vision coverage
- Employee Equity
- Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!
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