B2B Marketing Manager
Location
United States
Posted
20 days ago
Salary
Not specified
No structured requirement data.
Job Description
Role Description
This role involves working closely with leadership and the sales team to drive structured, sustainable growth in the U.S. market.
- Develop and execute marketing strategies aligned with revenue targets
- Work closely with sales to improve lead quality, conversion, and pipeline flow
- Analyze unit economics, customer acquisition cost (CAC), and ROI
- Contribute to broader business discussions beyond marketing
- Understand internal service delivery workflows
- Ensure marketing promises align with operational capacity
- Participate in cross-department planning discussions
- Identify inefficiencies affecting revenue growth
- Design campaigns focused on qualified B2B lead generation
- Support sales team with positioning, messaging, and materials
- Identify gaps between marketing and sales processes
- Track campaign performance and revenue attribution
- Build structured reporting dashboards
- Manage marketing budget with strong ROI discipline
- Develop value propositions tailored to business clients
- Oversee content strategy (case studies, thought leadership, sales assets)
- Conduct market research and competitor analysis
Qualifications
- 5+ years of experience in marketing within a service-based company
- Experience working closely with or within a sales team
- Understanding of B2B dynamics and U.S. market expectations
- Ability to think like a business owner, not just a marketer
- Comfort discussing revenue targets, margins, and performance metrics
- Strong analytical and communication skills
- Ability to work effectively in a remote environment
- Experience in insurance, financial services, consulting, outsourcing, or other service industries is a strong advantage
Benefits
- Fully remote role - work from anywhere
- Opportunity to shape marketing with real strategic impact
- Direct work with leadership and involvement in key decision-making
- Competitive compensation
- Strong potential for long-term collaboration and growth
- Hands-on experience with the U.S. market
- Collaboration within PST working hours
Job Requirements
- 5+ years of experience in marketing within a service-based company
- Experience working closely with or within a sales team
- Understanding of B2B dynamics and U.S. market expectations
- Ability to think like a business owner, not just a marketer
- Comfort discussing revenue targets, margins, and performance metrics
- Strong analytical and communication skills
- Ability to work effectively in a remote environment
- Experience in insurance, financial services, consulting, outsourcing, or other service industries is a strong advantage
Benefits
- Fully remote role - work from anywhere
- Opportunity to shape marketing with real strategic impact
- Direct work with leadership and involvement in key decision-making
- Competitive compensation
- Strong potential for long-term collaboration and growth
- Hands-on experience with the U.S. market
- Collaboration within PST working hours
Related Guides
Related Categories
Related Job Pages
More Marketing Jobs
Senior Alliances Marketing Manager
CriblCribl, the Data Engine for IT and Security, empowers organizations to transform their data strategy.
Drive marketing initiatives for Cribl’s technology alliance partnerships
Staff Technical Marketing Engineer
CriblCribl, the Data Engine for IT and Security, empowers organizations to transform their data strategy.
Staff Technical Marketing Engineer bridging technical capabilities and marketing messaging at Cribl
Marketing Intern – Summer 2026
CrowdStrikeCrowdStrike has redefined security with the world’s most advanced cloud-native platform that protects and enables the people, processes and technologies that drive modern enterprise. Tested and proven, the world's largest organizations trust CrowdStrike to stop breaches with unparalleled protection against the most sophisticated cyberattacks. The CrowdStrike culture has been built upon our Core Values since the day we began. We are Fanatical About the Customer, Relentlessly Focused on Innovation and believe that our Limitless Passion drives Unlimited Potential for every CrowdStriker. As a purpose-built remote-first company, we believe cultivating a connected culture for every employee, no matter where they are in the world, is a key ingredient in building a high-performing, diverse team. We don’t have a mission statement. We’re on a mission—to stop breaches. Ready to join a mission that matters?
Intern supporting product marketing efforts in cybersecurity at CrowdStrike.
Marketing Programs Specialist managing high-volume campaigns for a B2B real estate tech company
