Marketing Specialist

MarketingMarketingFull TimeRemoteTeam 201-500

Location

United States

Posted

8 days ago

Salary

Not specified

Email MarketingSocial Media MarketingContent WritingMarketing AutomationSalesforceAdobe Creative SuiteCanvaAnalyticsSEOCopywriting

Job Description

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more.

Role Description

We are seeking a creative and detail-oriented Marketing Specialist to help build and execute multi-channel marketing initiatives that grow awareness and engagement with the APPLIED Adhesives brand.

  • Own day-to-day content creation across email, social media, and website copy
  • Support campaigns, collateral, and events in collaboration with internal teams and external vendors
  • Report to the Director of Brand and Communication
  • Play a key role in bringing our brand to life across touchpoints

This is a remote role, but you must currently live in the U.S. to be considered.

Key Responsibilities

  • Campaign execution: Build and execute multi-touch campaigns across email, social, web, and paid/retargeting channels; manage calendars, creative requests, approvals, and publishing timelines
  • Content creation & coordination: Draft and edit short-form content including emails, social posts, landing pages, and product one-pagers; partner with designers and subject-matter experts while managing versions, files, and approvals
  • Organic social & employee advocacy: Publish and schedule content, monitor engagement, and support activation across corporate and employee social channels
  • Sales enablement support: Package and distribute campaigns assets for Sales; maintain shared folders and post updates within Teams and SharePoint
  • Event & launch support: Coordinate pre-, during-, and post-event activities for tradeshows and launches, including invitations, follow-ups, and booth collateral
  • Analytics & reporting: Track performance and maintain dashboards and scorecards to measure campaign effectiveness and engagement
  • Brand stewardship: Ensure all assets adhere to established brand voice, visual standards, and guidelines
  • Cross-functional partnership: Collaborate with Pricing, Product, Sales Operations, and Service teams to support program rollouts and amplify key messages

Qualifications

  • Bachelor’s Degree in Marketing, Communications, Digital Media or related field
  • 4+ years in B2B marketing (manufacturer/distributor/industrial or adjacent preferred)
  • Demonstrated experience executing multi‑channel campaigns (email, social, web) and writing succinct, on‑brand copy
  • Familiarity with marketing automation (e.g., Salesforce Account Engagement/Pardot), and CRM fundamentals
  • Proficiency with Canva/Adobe Express (or Adobe CC), plus standard project and asset management tools
  • Strong organization, attention to detail, and ability to manage multiple deadlines

Requirements

  • Strong planning and organization skills
  • Team-player
  • Willingness to learn and personally driven to succeed

Benefits

  • Medical, Dental and Vision Benefits
  • 401k Match
  • Flexible and Team-Oriented work environment
  • Generous PTO policy
  • Tuition Reimbursement
  • Employee Assistance Program
  • Career and talent development opportunities as well as opportunities for personal growth

Core Values

  • Leadership: We are the leaders we wish to follow at work and in our communities
  • Collaborative: One team delivering exceptional value and service
  • Passion: We enthusiastically pursue excellence
  • Integrity: We choose to be ethical and trustworthy
  • Relentless Customer Focus: Our customers are at the heart of everything we do

Job Requirements

  • Bachelor’s Degree in Marketing, Communications, Digital Media or related field
  • 4+ years in B2B marketing (manufacturer/distributor/industrial or adjacent preferred)
  • Demonstrated experience executing multi‑channel campaigns (email, social, web) and writing succinct, on‑brand copy
  • Familiarity with marketing automation (e.g., Salesforce Account Engagement/Pardot), and CRM fundamentals
  • Proficiency with Canva/Adobe Express (or Adobe CC), plus standard project and asset management tools
  • Strong organization, attention to detail, and ability to manage multiple deadlines
  • Strong planning and organization skills
  • Team-player
  • Willingness to learn and personally driven to succeed

Benefits

  • Medical, Dental and Vision Benefits
  • 401k Match
  • Flexible and Team-Oriented work environment
  • Generous PTO policy
  • Tuition Reimbursement
  • Employee Assistance Program
  • Career and talent development opportunities as well as opportunities for personal growth
  • Core Values
  • Leadership: We are the leaders we wish to follow at work and in our communities
  • Collaborative: One team delivering exceptional value and service
  • Passion: We enthusiastically pursue excellence
  • Integrity: We choose to be ethical and trustworthy
  • Relentless Customer Focus: Our customers are at the heart of everything we do

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