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Role Description

We are seeking a Staff Product Manager to lead the strategy and execution for identity graph and data partnership initiatives, critical to enabling high-performance, privacy-compliant targeting across our CTV advertising platform. This role will focus on developing and refining identity resolution capabilities, managing graph-based data integrations, and expanding the reach and accuracy of our audience recognition and measurement infrastructure.

• Own the identity product strategy at tvScientific
• Lead the product vision for tvScientific’s identity graph, enabling persistent, multi-device recognition across CTV and digital channels.
• Align with leadership of product and engineering teams to gather requirements, define goals, and monitor success.
• Partner with Data Engineering and Data Science to architect and optimize graph-based data models that represent user identity, household relationships, and device linkages.
• Design APIs and services for real-time identity resolution, enrichment, and activation in programmatic ad workflows.
• Source, evaluate, and onboard third-party identity and behavioral data providers to enhance graph completeness and targeting capabilities.
• Work with Legal, Security, and Data teams to ensure all data partnerships comply with CCPA, GDPR, and other global privacy standards.
• Lead the technical integration and operationalization of new identity and graph enrichment partners, ensuring reliable ingestion, mapping, and deployment.
• Maintain an ongoing view of the identity and data ecosystem, and recommend partnership or build strategies accordingly.
• Write detailed product requirements, data specifications, and user stories for identity graph services and data integration projects.
• Coordinate with Engineering and Infrastructure teams to deliver performant graph storage, traversal, and querying systems.
• Support Sales, Marketing, and Customer Success with technical narratives that explain the role and value of identity resolution in CTV targeting.
• Define and monitor key metrics related to graph quality (e.g., match rates, accuracy, persistence), identity coverage, and performance impact.
• Stay current with advancements in privacy-enhancing technologies (PETs), identity standards, and regulatory shifts impacting identity data use in advertising.
• Represent tvScientific in industry forums and with partners to position the company as a leader in CTV identity and data interoperability.

Qualifications

• Experience in product management, technical partnerships, or solutions engineering roles focused on data-driven products, audience targeting, or marketing technology.
• Strong background working with Data Engineering and Data Science teams to operationalize audience strategies.
• Expertise in audience segmentation, identity resolution, data onboarding, and activation workflows.
• Experience sourcing, integrating, and managing third-party data partnerships.
• Wide array of data analytics experience and a tenacity for driving to comprehension and organization of large datasets.
• Solid technical acumen — including APIs, data pipelines, audience graphs, and privacy frameworks.
• Exceptional communication skills, translating technical details into business value.
• Experience within the adtech ecosystem is required, with Connected TV (CTV) experience a strong plus.

Requirements

• In-Office Requirement Statement: We recognize that the ideal environment for work is situational and may differ across departments.
• Relocation Statement: This position is not eligible for relocation assistance.

Benefits

• At Pinterest we believe the workplace should be equitable, inclusive, and inspiring for every employee.
• Base salary range for this position: $164,695 — $339,078 USD.
• This position is also eligible for equity.