• Develop, manage, and optimize a portfolio of distributors, resellers, and sales partners. • Train partners on value propositions, pricing, sales processes, and product updates. • Support partners with joint customer visits, demos, proposals, and negotiations. • Monitor partner performance; create quarterly business reviews and territory plans. • Recruit new partners where coverage or market potential exists. • Identify and engage new prospects across target industries (chemicals, EPCs, oil & gas, energy, water, manufacturing, research institutes, universities). • Manage the full sales cycle from lead generation to closing deals. • Conduct product presentations, and consultative solution selling. • Respond to RFPs/RFQs and prepare commercial proposals. • Maintain accurate pipeline and forecasting in CRM (Salesforce or equivalent). • Work with Datacor technical teams to support evaluations, trials, and customer success. • Provide market intelligence and customer feedback to Product Management. • Represent Datacor at regional trade shows, conferences, and industry events. • Develop annual regional business plans aligned with global sales objectives. • Drive revenue targets for both partner-led and direct business. • Identify emerging opportunities, competitor activities, and strategic accounts.