• Define and scale Chime’s presence across sports, music, and entertainment in ways that make the brand culturally relevant and genuinely wanted • Identify, structure, and close high-impact partnerships with creators, leagues, teams, athletes, talent, studios, and platforms • Build a strategic roadmap for how Chime shows up in culture — including tentpole moments, episodic content, long-term brand platforms, and emerging opportunities • Develop breakthrough activation and collaboration ideas in partnership with Brand & Creative teams that translate into culturally resonant storytelling • Integrate partnerships into major campaign moments and product launches to amplify brand impact • Build scalable frameworks for talent and ambassador partnerships, including content expectations and performance incentives • Own the full lifecycle of partnerships from sourcing through renewal, ensuring long-term relationship health • Establish clear evaluation criteria and investment guardrails to prioritize the right deals • Develop measurement systems that track brand lift, engagement, and downstream acquisition impact • Build the team, operating model, and external partner ecosystem required to grow the function over time