• Define and continuously evolve our low-touch engagement strategy • Design customer journeys, success milestones, and intervention triggers • Determine automation vs. 1:many vs. human engagement • Define tooling, data signals, and future headcount needs • Create durable systems, not one-off programs • Build and scale 1:many technical programs (webinars, office hours, adoption campaigns) • Partner with Training and Product Marketing to create durable technical education assets • Ensure customers adopt key dbt Platform capabilities • Serve as a technical escalation and guidance resource when needed • Design scalable workflows for renewals, churn risk detection, and expansion signals • Design internal processes that reduce manual effort and improve consistency • Continuously iterate using data and customer feedback • Partner with Sales on renewal and expansion strategy • Provide feedback loops to Product and Enablement • Act as the voice of the scaled commercial segment