• Create, administer, and implement winning business development strategies that the company should pursue related to all aspects of the water treating business • Identify, qualify, and pursue new business opportunities within the Industrial sector. • Build and maintain strong customer relationships: Develop and nurture long-term relationships with key decision-makers. • Provide technical expertise: Act as a subject matter expert on water treatment technologies. • Manage existing distribution network, develop new channels to market in the water segment • Conduct market research and competitive analysis: Stay abreast of industry trends, competitor activities, and emerging technologies in water treatment for industrial operations. • Represent the organization in various functions like conferences, showcases, and seminars to create awareness about the organization products and generate potential leads • Track and report on various marketing strategies to improve on the winning strategies, adjust the ineffective strategies, or change to a new strategy • Prepare and deliver compelling presentations and proposals: Effectively communicate the value proposition of our water treatment solutions to potential clients. • Negotiate and close deals: Drive profitable sales contracts and ensure timely revenue recognition. • Collaborate with cross-functional teams: Work closely with engineering, operations, and customer service teams to ensure successful project execution. • Achieve and exceed sales targets: Consistently meet or exceed assigned sales quotas and key performance indicators (KPIs). • Represent the company at industry events: Attend and participate in conferences, trade shows, and other industry events to network and generate leads.