Digital Account Manager
Location
United States
Posted
1 day ago
Salary
Not specified
Seniority
Senior
Bachelor Degree5 yrs expEnglish
Job Description
• Foster, retain and grow client relationships
• Project manage and optimize compelling integrated print and digital marketing and communications strategies
• Collaborate with marketing departments, vice presidents and chief executive officers of hospitals and health systems nationwide
• Utilize custom content marketing to support client business goals, including service-line growth campaigns, blogs, content hubs, publications, web content
Job Requirements
- Proven experience leading and project managing campaigns that include a diverse mix of marketing tactics including, but not limited to website creation, landing pages, content creation, emails, digital ads, videos and animations, print publications and direct mail pieces
- Experience leading campaign performance calls with clients and effectively providing insights and recommendations based on campaign results
- Experience navigating and interpreting data provided from sources like Google Ads, Google Analytics, Facebook, and/or Youtube
- Experience strategizing with clients, advising on messaging, branding and competitive positioning
- The ability to keep clients on schedule and projects on budget within scope, while effectively communicating with and providing direction to other members of the team
- Proven strategic development capabilities and a knowledge of marketing strategy, ideally in healthcare, including an understanding of interactive and digital media platforms such as email, paid search and social advertising and landing pages
- Sharp active listening skills that allow you to identify opportunities to add value and grow accounts with existing clients
- Ability to work in a fast-paced, deadline-driven environment with the ability to quickly pivot
- Service-oriented attitude
- Inquisitive, diplomatic and resourceful personality
- Superior appreciation of agency time limitations, priorities and time allocation.
Benefits
- Professional development opportunities
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