• Partner with AEs and CSMs during the sales cycle to understand customer needs, demo Ethena’s platform with technical and contextual fluency, and create proposals that address customer pain points. • Own and continuously refine the Ethena demo environment to reflect latest AI features, use cases, and real-world client setups. • Build custom walkthroughs, prototypes, or lightly tailored demos for strategic deals (e.g., custom content builds, course editing demonstrations, integrations). • Translate product, content and AI feature specs into customer-ready language - both in live calls and sales assets. • Develop a deep understanding of our solutions, fielding technical and implementation-related questions on topics such as data security, HRIS integrations, and customization capabilities. • Collect real-time feedback from prospects and relay back to Product and Engineering. • Support RFPs, pilots, and security reviews with accurate, compelling responses. • Create and maintain sales-ready assets (talk tracks, decks, video tutorials/looms, objection handling)