• Increase the number of customers talking about Agiloft in the market • Identify and recruit additional customers that are willing to share their contracting story with Agiloft • Manage our existing customer advocacy program and platform and take it to the next level, especially in organization and participation • Oversee the sourcing and production of customer story assets like case studies, video testimonials, quotes, etc. • Lead our review platform efforts (G2, Gartner Peer Insights, etc.) to increase the number of reviews we receive and position Agiloft well compared to competitors • Serve as marketing liaison for customers • Create a relationship with customers and get to know their stories • Source customers and their stories for various marketing initiatives like speaking at industry events, participating in webinars and speaking to industry analysts • Own annual customer awards program and make improvements to the existing process • Manage the reference program, enabling the sales team to better leverage our happy customers to advocate on behalf of Agiloft to prospects • Build and maintain a referral program, where customers can be rewarded for referring their colleagues to Agiloft