• Own day-to-day paid media leadership for some of Socium’s largest and most complex accounts, with a heavy emphasis on paid social–led programs supported by additional paid channels • Collaborate across account teams to create blended paid media strategies that have the client’s KPI and goals as the north star • Play an integral role as a leader on a number of our larger accounts that spend over $500k/mo • Create scalable solutions for account work that are translatable to other account teams • Implement and test new platform betas and features • Work alongside Director and senior leadership to develop overarching channel strategy • Work with Marketing on case studies, blog posts, think pieces/white papers, and other opportunities to showcase Socium’s Social leadership in the industry • Maintain relationships with partners and vendors • Stay on top of industry and platform updates, communicating them with the wider team • Mentorship of junior team members, including troubleshooting complex account or platform issues and creating training modules • Assist in new business audit and pitch process