FICO
FICO is an analytics company helping businesses make better decisions that drive higher levels of growth and success.
Manager, Product Marketing – B2B FICO® Scores
Product MarketingProduct MarketingFull TimeRemoteSeniorTeam 1,001-5,000Since 1956H1B No SponsorCompany SiteLinkedIn
Location
United States
Posted
78 days ago
Salary
$98K - $154K / year
Seniority
Senior
Bachelor DegreeEnglish
Job Description
• Deliver mission-critical marketing execution across lending segments by creating compelling content, conducting targeted research, and managing key projects that drive our go-to-market strategies and strengthen FICO's competitive position.
• Transform complex analytical concepts into accessible, engaging materials that resonate with executives, risk managers, and technical decision-makers across various lending verticals and customer segments.
• Drive research and competitive intelligence initiatives that inform strategic decision-making, including market analysis, customer insights gathering, and competitive positioning that supports our segment marketing teams.
• Manage cross-functional projects and streamline marketing processes to improve team efficiency, ensure consistent content quality, and accelerate delivery timelines across multiple initiatives simultaneously.
• Support messaging development by synthesizing market intelligence, customer feedback, and industry trends into actionable insights that strengthen our positioning and value propositions.
Job Requirements
- Consumer lending and credit industry foundation with experience working at/with financial institutions, fintech companies, or credit-focused technology providers.
- Understanding of lending processes, credit risk, and industry dynamics.
- Research and analytical capabilities with ability to quickly synthesize complex information, identify key insights, and translate findings into compelling content and strategic recommendations.
- Strong execution track record in marketing complex analytical or technology solutions, with proven ability to communicate technical concepts clearly to business audiences across different formats and channels.
- High-velocity work style with demonstrated success managing multiple priorities simultaneously while maintaining quality standards and meeting aggressive deadlines in dynamic environments.
- Solid grasp of consumer lending regulatory environment including FCRA, Fair Lending, Equal Credit Opportunity Act, and Truth in Lending Act and how they impact marketing and business strategy.
- Bonus: Background in market research, competitive intelligence, or content marketing.
- Bonus: Project management experience with process improvement focus.
- Bonus: Experience supporting multiple business segments or cross-functional teams.
- Bonus: Familiarity with AI LLM usage in marketing workflows, demonstrated ability to combine human intelligence with emerging MarTech.
- Bonus: Experience with credit scoring solutions or credit reporting agencies.
Benefits
- An inclusive culture strongly reflecting our core values: Act Like an Owner, Delight Our Customers and Earn the Respect of Others.
- The opportunity to make an impact and develop professionally by leveraging your unique strengths and participating in valuable learning experiences.
- Highly competitive compensation, benefits and rewards programs that encourage you to bring your best every day and be recognized for doing so.
- An engaging, people-first work environment offering work/life balance, employee resource groups, and social events to promote interaction and camaraderie.
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