• Focus on helping large strategic accounts adopt HITRUST as part of their TPRM strategy • Understand the strategic competitive landscape and customer needs and requirements • Develop strong relationships with customers to understand their needs, potential opportunities, or threats to the business • Grow the business by driving new sell through opportunities within assigned accounts • Provide forecasts, identify pain points, and work with internal team to overcome obstacles for business growth and success • Develop and maintain detailed knowledge of products, services, and processes • Create, coordinate, and implement business development strategies and tactics • Participate in industry events and conferences on topics relevant to HITRUST; develop and deliver impactful presentations to the prospects and customers • Build relationships with targeted industry influences, ecosystem partners and leverage the relationship for recommendations, referrals, and leads