• Define and execute a comprehensive marketing strategy aligned with business growth goals. • Partner with executive leadership on market positioning, product strategy, and competitive differentiation. • Build and lead a high-performing marketing team across brand, product, demand generation, and communications. • Elevate Technosylva’s brand as the trusted global leader in wildfire risk mitigation. • Drive thought leadership content, storytelling, and campaigns that showcase our fire science expertise and customer impact. • Establish Technosylva’s voice in industry forums, media, and digital channels, competitively winning share of voice and brand recognition. • Oversee a large and varied schedule of industry events to generate strong engagement with customers. • Develop multi-channel demand generation programs that drive qualified pipeline for sales. • Implement marketing analytics to measure ROI and continually optimize campaigns. • Lead product marketing to ensure clear value messaging and differentiation in the marketplace. • Recruit, mentor, and inspire a world-class marketing team.