Zeta Global
We deliver better experiences for consumers and better results for your brand.
Go-to-Market Intelligence Lead
Product MarketingProduct MarketingFull TimeRemoteTeam 1,001-5,000Since 2007H1B SponsorCompany SiteLinkedIn
Location
United States
Posted
25 days ago
Salary
$130K - $140K / year
Bachelor Degree5 yrs expEnglishCloudTableau
Job Description
• Translate go-to-market use cases into scalable intelligence workflows and repeatable solutions
• Define business requirements for new reports, dashboards, and insight packages used across verticals
• Partner with Product and Analytics teams to shape the design, logic, and deployment of scalable intelligence solutions
• Improve adoption and usability of Data Cloud tools through process refinement, documentation, and consultative support
• Serve as a point of connection between GTM strategy and technical implementation, ensuring that automation aligns with strategic value delivery
• Support knowledge management efforts (documentation, templates, etc.) to accelerate team-wide efficiency
• Participate in cross-functional initiatives focused on process, internal tooling, and platform integrations
• Support some pre-sales or client-facing work with automation-aligned deliverables
Job Requirements
- 5–7 years of experience in data strategy, solution development, marketing analytics, or operations
- Demonstrated ability to define process workflows, optimize systems, and manage stakeholder input
- Experience working with or adjacent to product, analytics, or martech development teams
- Understanding of audience targeting, performance marketing, customer intelligence, or omnichannel reporting
- Ability to distill technical information into clear business requirements and drive them through to delivery
- Comfort in both ambiguous strategy spaces and detailed process execution
- Strong Excel / PowerPoint skills; comfort turning data into structured frameworks
- Familiarity with BI/reporting tools (e.g., Tableau) and basic data logic
- Excellent project management and communication skills
Benefits
- Unlimited PTO
- Excellent medical, dental, and vision coverage
- Employee Equity
- Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!
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