• Lead and mentor the creative team, including a Digital Designer, Graphic Designer, and freelance designers and videographers. • Oversee concepting and execution of digital marketing assets, including web pages, emails, ads, social media content, videos, and event materials. • Ensure all designs support marketing goals such as lead generation, opportunity creation, bookings, sales enablement, and event engagement. • Develop, maintain, and enforce standards for corporate templates, including presentation decks, email signatures, and document templates, ensuring brand consistency and ease of use across teams. • Implement and optimize creative workflows to ensure projects are delivered efficiently and on time. • Review performance data regularly to inform creative decisions and iterate on what drives engagement and results. • Partner with the Demand Gen, Product Marketing and Revenue Operations teams to connect creative output to performance metrics, including lead conversion, sales team adoption, and campaign ROI.