• Execute projects consistently in close collaboration with the CEO • Write marketing copy that communicates benefits and persuades • Create product descriptions, landing page sections, ad assets, newsletter teasers, hooks, and headlines • Clearly articulate customer benefits • Provide content support for YouTube and social media: topic planning, scripts, post drafts, format structures, and briefings • Improve existing content: shorten, sharpen, and make it clearer and more persuasive • Structure and drive projects forward with the CEO • Track commitments and deadlines • Prepare decision briefs: concise, clear, with recommendations • Manage email/messages: triage, prioritize, and draft responses