Senior Manager, Digital Content & Education
Location
United States
Posted
20 days ago
Salary
Not specified
No structured requirement data.
Job Description
The Senior Manager, Digital Content & Education leads the development and execution of Porch Light Health’s digital content and education infrastructure in support of new patient acquisition, patient retention, workforce development, and brand growth. This role transforms clinical expertise, provider education initiatives, and organizational storytelling into scalable digital assets, including accredited continuing education programs, workforce development content, patient and caregiver education resources, and in-house multimedia production. The position plays a key role in supporting grant-funded initiatives related to provider education, workforce expansion, and patient engagement. This is a hands-on leadership role with measurable impact across growth, retention, education, and revenue pathways.
Provider Education & Workforce Development Oversee production and lifecycle management of accredited CE programs Support workforce development initiatives through digital learning content Ensure compliance with accreditation and grant reporting requirements Manage LMS course ingestion and storefront operations Track CE participation, engagement, and revenue performance Collaborate with Grants team to support education-related funding initiatives
Oversee production and lifecycle management of accredited CE programs
Support workforce development initiatives through digital learning content
Ensure compliance with accreditation and grant reporting requirements
Manage LMS course ingestion and storefront operations
Track CE participation, engagement, and revenue performance
Collaborate with Grants team to support education-related funding initiatives
Patient & Caregiver Education Strategy Design and produce multi-format educational content for patients and approved family supports Develop scalable family engagement programming aligned with evidence-based SUD care Integrate education touchpoints across the treatment lifecycle Support grant-funded patient education and community outreach initiatives Partner with Operations to measure engagement and retention impact
Design and produce multi-format educational content for patients and approved family supports
Develop scalable family engagement programming aligned with evidence-based SUD care
Integrate education touchpoints across the treatment lifecycle
Support grant-funded patient education and community outreach initiatives
Partner with Operations to measure engagement and retention impact
Digital Content Leadership Lead development of video and digital content across: Website and landing pages YouTube and digital platforms Business Development materials Recruitment and onboarding Social media and campaigns Conduct and edit interviews with alumni, staff, providers, and leadership Convert live events into enduring digital assets Maintain centralized digital asset library and governance standards
Lead development of video and digital content across: Website and landing pages YouTube and digital platforms Business Development materials Recruitment and onboarding Social media and campaigns
Website and landing pages
YouTube and digital platforms
Business Development materials
Recruitment and onboarding
Social media and campaigns
Conduct and edit interviews with alumni, staff, providers, and leadership
Convert live events into enduring digital assets
Maintain centralized digital asset library and governance standards
Visual Brand & In-House Production Lead internal photography initiatives to build and maintain a proprietary image library Produce commercial-style brand and recruitment videos Ensure visual consistency across markets and service lines Reduce reliance on external production vendors where appropriate
Lead internal photography initiatives to build and maintain a proprietary image library
Produce commercial-style brand and recruitment videos
Ensure visual consistency across markets and service lines
Reduce reliance on external production vendors where appropriate
Webinar & Live Event Production Manage technical execution of webinars and hybrid events Support speaker readiness and content capture Ensure repurposing of event content into scalable assets Integrate lead capture and follow-up workflows
Manage technical execution of webinars and hybrid events
Support speaker readiness and content capture
Ensure repurposing of event content into scalable assets
Integrate lead capture and follow-up workflows
Reporting & Performance Measurement Deliver quarterly dashboards linking digital education and content initiatives to: Acquisition metrics Retention metrics CE revenue Workforce engagement Maintain LMS satisfaction ≥80% Achieve ≥95% on-time content delivery Support defined retention and engagement improvement targets in partnership with Operations
Deliver quarterly dashboards linking digital education and content initiatives to: Acquisition metrics Retention metrics CE revenue Workforce engagement
Acquisition metrics
Retention metrics
CE revenue
Workforce engagement
Maintain LMS satisfaction ≥80%
Achieve ≥95% on-time content delivery
Support defined retention and engagement improvement targets in partnership with Operations
Job Requirements
- 5+ years experience in digital content production, multimedia strategy, or education delivery
- Experience managing LMS platforms preferred
- Strong video production, editing, and photography capability
- Experience supporting education or workforce development initiatives preferred
- Ability to operate independently and manage multiple production pipelines
- Strong cross-functional collaboration skills
- Healthcare or mission-driven experience preferred
- Compensation: $85,000 – $115,000 annually, based on experience, location, education and internal equity
- Comprehensive benefits: medical, dental, vision, LTD, Basic Life, Accident, Critical Illness, PTO, holidays, retirement plan, discretionary bonus
- Position open to candidates residing in Colorado or New Mexico
- Anticipated Application Window - This role is anticipated to close within 5 days from the date of posting. However, if the position has not been filled, PLH may keep the application period open longer.
- Location
- Denver, Colorado (Remote)
- Department
- Marketing
- Employment Type
- Full-Time
- Minimum Experience
- Mid-level
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