• Translate technical products and positioning into sales materials like decks, one-pagers, case studies, competitive frameworks, objection guides, presentations, and proof points tailored to DeFi builders, operators, and end-users. • Maintain a sales enablement library with version control and quality standards. • Support sales, BD, account management, and customer success teams with resources to sell and support clients effectively. • Execute co-marketing with ecosystem partners: manage timelines, create joint materials, coordinate announcements, and handle launch logistics for releases and expansions. • Manage partner relationships for co-marketing, maintain communication, identify opportunities, and provide BD with tailored collateral. • Execute 2-3 concurrent ABM campaigns: handle tactics from content creation to launch across community, social, partnerships, and onchain channels. • Create educational content like scripts, blogs, press releases, narratives, integration guides, and case studies, translating complex blockchain concepts for TradFi and crypto audiences. • Perform ad-hoc competitive research on DeFi/TradFi trends to inform positioning and messaging. • Track/report campaign performance, partnership metrics, and enablement effectiveness; optimize based on data.