Product Marketing Manager
Location
United States
Posted
15 days ago
Salary
Not specified
No structured requirement data.
Job Description
Role Description
We’re looking for a Product Marketing Manager to own and optimize our web funnels in a classic cross-functional setup (design + dev + QA). This role is focused on growth, monetization, and experimentation. You’ll work closely with UA, Creative, and Product teams to increase ARPU, LTV, and overall funnel performance.
- Own web funnel optimization across all traffic sources (Meta, Applovin, TikTok etc.)
- Run A/B tests to improve ARPU, CVR, and LTV
- Launch and validate new funnels for new sales angles
- Build and prioritize a backlog of growth hypotheses
- Align product experience with marketing promises
- Collaborate with design, development, and QA teams on implementation
- Work with localized funnels
- Conduct market, competitor, and audience research to generate growth insights
Qualifications
- 1+ year of experience in Product Marketing / Growth / Monetization (B2C)
- Strong understanding of funnel metrics and subscription economics
- Experience running A/B tests and measuring impact
- Data-driven mindset and strong analytical thinking
- Experience working with analytics tools (Amplitude, Tableau, or similar)
- Experience working with paid traffic products
- Ability to define hypotheses and prioritize experiments
- Comfortable working with dashboards and CR analysis
- Experience working cross-functionally with design and development teams
Requirements
- Nice to have: Experience launching new sales angles or positioning experiments
- Nice to have: Experience working with web funnel builders
- Nice to have: Basic understanding of no-code tools or frontend logic
- Nice to have: Interest in fashion, style, or visual aesthetics
Benefits
- Remote or Hybrid work. The choice is yours!
- Sport and education compensations (75%)
- Psychologists compensation (70%)
- Language courses compensation
- Coworking compensation
- Health insurance
- 100% Sick Leave Compensation
- Team buildings 2 times a year
- Merch
- Birthday presents
- Time-off Policy — unlimited Out of office days
Job Requirements
- 1+ year of experience in Product Marketing / Growth / Monetization (B2C)
- Strong understanding of funnel metrics and subscription economics
- Experience running A/B tests and measuring impact
- Data-driven mindset and strong analytical thinking
- Experience working with analytics tools (Amplitude, Tableau, or similar)
- Experience working with paid traffic products
- Ability to define hypotheses and prioritize experiments
- Comfortable working with dashboards and CR analysis
- Experience working cross-functionally with design and development teams
- Nice to have: Experience launching new sales angles or positioning experiments
- Nice to have: Experience working with web funnel builders
- Nice to have: Basic understanding of no-code tools or frontend logic
- Nice to have: Interest in fashion, style, or visual aesthetics
Benefits
- Remote or Hybrid work. The choice is yours!
- Sport and education compensations (75%)
- Psychologists compensation (70%)
- Language courses compensation
- Coworking compensation
- Health insurance
- 100% Sick Leave Compensation
- Team buildings 2 times a year
- Merch
- Birthday presents
- Time-off Policy — unlimited Out of office days
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