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Cheesecake Labs

Crafting Digital Excellence, Byte by Byte. 🍰

Business Development Representative – GTM Focus

Business Development RepBusiness Development RepFull TimeRemoteMid LevelTeam 51-200Since 2013H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

48 days ago

Salary

$2K / month

Seniority

Mid Level

2 yrs expEnglishWeb3

Job Description

• Partnering with the CEO and Sales Leaders to define and prioritize outreach campaigns, ICPs, messaging, and channels. • Researching detailed information on target ICPs and key stakeholders using tools like LinkedIn Sales Navigator, Clay, and AI assistants. • Executing high-volume, high-quality outreach via LinkedIn, email, and calls, and when relevant, supporting presence at events and meetups. • Generating qualified opportunities (SQLs) for Account Executives through personalized, value-driven outreach sequences. • Experimenting with messaging, sequences, and automation tools (AI/LLMs, email warm-up, workflows) to continually improve engagement and conversion. • Managing leads and activities in HubSpot, ensuring clean data, accurate tracking, and clear reporting on pipeline and performance. • Staying current on industry trends, competitors, and buyer needs in our core markets (AI, blockchain, fintech, and digital products) and feeding those insights back into campaigns.

Job Requirements

  • 2+ years in a growth-focused sales role (agency, SaaS, or consulting preferred).
  • Strong understanding of outbound prospecting, GTM strategy, and lead qualification.
  • Strong research skills to identify accounts, stakeholders, and insights that drive personalized outreach.
  • Hands-on experience with HubSpot, LinkedIn Sales Navigator, Clay, AI/LLM tools, and email warm-up tools; familiarity with other B2B prospecting platforms is a plus.
  • Tenacity and resilience with a hard-working, high-energy approach to execution; coachable with a strong learning mindset.
  • A strategic mindset with a clear bias for action; able to help build the GTM playbook and execute it consistently.
  • Curiosity about emerging tech (AI, Web3, digital products, data) and a passion for helping clients succeed.
  • Motivated to grow a career in sales, and comfortable with cold outreach (emails, LinkedIn, and calls).

Benefits

  • You'll work closely with leadership
  • Learn from the inside how a top product studio grows internationally
  • Help shape CKL’s commercial playbook for the years ahead

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