• Develop and execute a territory business plan to drive Flyrcado market share growth, partnering with Hospitals, Imaging Centers, Cardiac Centers, Mobile Imaging, DOD, and VA facilities to offer Flyrcado • The plan will identify business and functional relationships within Imaging and Cardiology's key referral sources and model competitive threats to Flyrcado adoption • Through customer insights, leverage the knowledge of influence networks & affiliations (i.e., Payers, societies) to realize business objectives • This should lead to achieving or exceeding Flyrcado sales forecasts and shared volume targets • With your Cardiac PET Physician Outreach teammate, conduct regular business analyses of the local market—customers, payers, competition, and key stakeholders creating, implementing, and updating business plans to achieve access and sales goals • Accountable to achieve the quarterly and yearly Operating Plan for the territory, customer satisfaction, and retention • Understand product differentiators and position Flyrcado as the product of choice through high clinical acumen and routine use of Marketing Assets and Education Programs to create awareness of Flyrcado • Be a trusted advisor to Imaging Centers and Cardiologists by deepening your understanding of their goals, equipment, and workflow • Identify the top referring Cardiologists, create relationships, and appropriately impact the decision-making criteria to help increase awareness and utilization of Flyrcado • Prioritize multiple projects and drive focus on high-impact opportunities; monitor Performance Dashboards to analyze, interpret, and execute actionable sales efforts; prioritize customers and assign responsibilities • Collaborate with market access support teams to optimize payor contract implementation and satisfaction across imaging centers and hospitals • Collaborate with pharmacy channel partners and GE PDx Application Specialists teams to meet the customer’s product delivery goals, education needs, and expectations • Pre-call planning and in-call questioning to understand customer needs, craft solutions, and drive utilization • Monitor territory plan performance and results and collaborate on next action steps with cross-functional internal and external partners • Virtual selling and cold calling to new and existing targets • Wherever possible, live meetings with customers are expected • Providing pricing strategy, price negotiation, and contract management and ensuring pricing compliance for segment opportunities • Forecasting orders and sales of assigned territory and submitting weekly progress reports