• Define and evolve Archive’s revenue strategy — including segmentation, sales motions, growth planning, and the frameworks that shape how Archive brings products to market. • Serve as a strategic advisor to GTM and executive leadership, translating complex insights into crisp recommendations that influence prioritization, resource allocation, and long-term direction. • Own company-wide forecasting and performance management, ensuring accuracy, visibility, accountability, and cross-functional alignment. • Design and refine Archive’s sales model, including territories, coverage, capacity planning, and incentive compensation structures. • Lead high-impact, cross-functional initiatives that improve operational effectiveness and end-to-end funnel performance across Marketing, Sales, Brand Success, and Operations. • Identify emerging patterns across the revenue engine, surface root causes to leadership, and proactively design scalable solutions that strengthen future performance. • Establish scalable processes, data standards, and operating rhythms that support predictable, efficient revenue growth across the entire GTM organization. • Set the strategic direction for revenue systems (Salesforce, Gong, Outreach, and others) and oversee the resourcing necessary for technical execution, optimization, and automation. • Develop and maintain executive-level dashboards and insights that clarify business performance and enable confident, data-informed decisions. • Partner closely with Product, Growth, Operations, and Brand Success to ensure alignment across the entire revenue lifecycle — from acquisition to retention to expansion.